Reach

Never quite remember whether I have ever seen an advertisement on Television, as a kid, promoting tourism in India. Kerala was the lone state with punch line- God's own Country. That started some couple of years back I believe.

Times have changed. It's raining tourism ads these days. Incredible India or Atulya Bharat, Incredible Northeast - a separate advertisement specifically for the North East India. Incredible India has an advertisement devoted for every part of India under its banner. Then there is a advertisement shown by Maharashtra Tourism - Maharashtra Unlimited.

Just hope that these advertisements are shown abroad, the way Malaysian Tourism advertises the motto Malaysia Truly Asia, in India.

Tourism is finally been taken seriously and advertised seriously in India. And why not! You name it and India has it. India has Snow, Rains, Desert Safaris, Beaches, Mountains, Forts, Caves, Big Temples, Huge Churches, Wildlife Sanctuaries and so on...

What else does one require to promote tourism ?
A democratic government, which we have and good, amicable people of which there is no dearth of :)

The summer temperatures are very high in some parts though. Visitors from outside India must check local temperatures before visiting since India experiences a tropical climate in South and temperate in North.

Here are the websites:
Incredible India
Maharashtra Unlimited

Cheers,
Manish.